5 common SEO mistakes you need to fix [Infographic]



As a long-term marketing strategy, SEO can help drive organic traffic and steadily boost your site’s ranking in the SERPs

As an internet marketing technique, search engine optimization plays an important role in the growth of your online business. Not only does it help search engine robots to accurately index your web pages, but it also helps enhance user experience. Moreover, as a long-term marketing strategy, SEO can help drive organic traffic and steadily boost your site’s ranking in SERPs.

Implementation of SEO, however, can be a challenge for newbie marketers. This is because SEO comprises of a wide range of on-page and off-page SEO factors. If you are unaware of what these are, you are bound to make silly SEO mistakes. This, in turn, can severely affect your site’s ranking as well as traffic and conversion.

If you have noticed a sudden drop in your ranking and traffic, then one of the reasons for it could be one or more of these SEO mistakes. Let’s take a look at a few of the SEO mistakes that you need to fix right now.

Website speed

Poor website speed is one of the major SEO mistakes that leads to a high bounce rate. In this fast-paced world, no one waits around if a website doesn’t load in seconds. This means that if your website loading speed is sluggish, it could hamper your site’s performance.

Checking your site speed on GTmetrix and PageSpeed Insights can help you determine the reasons for slow website speed. These tools will also provide suggestions on how to fix these issues effectively, helping to reduce bounce rate and rankings.

Broken links

404 errors and broken links are another reason for a high bounce rate. Broken links on your website affect not only user experience but it also makes indexing of the website harder for search engines. Finding and fixing broken links on your website is essential when it comes to improving traffic and ranking.

Keyword stuffing

Long gone are the days when you could randomly stuff keywords into your articles in an attempt to rank highly in search results. Today, Google’s algorithm has become much smarter and any keyword stuffing or over-optimization of target keywords could lead to a penalty. This, in turn, could affect your brand’s credibility.

One of the best ways to avoid this is to use LSI keywords and search terms. This will enable you to add varying keywords similar to your target keyword. Plus, it will help improve readers experience, which could help boosts your rankings.

Low-quality content

The importance of high-quality content and content length for SEO has been broadly discussed time and again. This is because they are both important factors and failing to ensure the quality and optimal length of your content can have negative repercussions.

If you're not writing informative content that is beneficial for your target audience and of high quality, then you need to rectify this immediately. Creating new content and updating existing articles could really help improve your SEO.

Non-mobile-friendly website

Google has long since announced that mobile-friendly websites are mandatory. As such, if you have still not made the switch, then you are losing out on potential traffic, which could affect your ROI. Mobile-first indexing also means that not having a responsive website could also affect your site’s rankings.

Conclusion

As mentioned above, SEO is vital for the success of your online business. Implementing best SEO practices and avoiding common SEO mistakes is important to drive traffic and improve ranking.
While above are some of the SEO errors you need to avoid, here is an infographic from hostingclues.com that highlights all of the SEO mistakes you could be making and that you should address as quickly as possible.



Comments

  1. Anonymous5 September 2019 at 02:43

    The goal of any experienced SEO is to establish a strong foundation for a beautiful website with a clean, effective user experience that is easily discoverable in search with thanks to the trust and credibility of the brand and its digital properties.Web Developers in Vail

    ReplyDelete
  2. Anonymous5 September 2019 at 03:32

    Informative post!! Google’s organic rankings are based entirely on what its algorithm determines to be the best results for any given query.Social Media Marketing

    ReplyDelete
  3. Logo Designing12 September 2019 at 00:01

    Content and SEO are two important pillars of any online business. However, despite spending much time and effort on these components, some businesses still fail.

    ReplyDelete
  4. Web Designing Company in Arvada, Denver10 December 2019 at 01:10

    If your site has a very high bounce rate, it is likely that the content you are producing isn’t exciting your readers enough.

    ReplyDelete
    Replies
    1. William Exchange31 May 2020 at 22:46

      glad to help. Nothing worth having comes easy. You really have to put in the time and effort to get the best results. Thanks for sharing!

      Delete
  5. Web Designing Company in Steamboat Springs CO13 January 2020 at 00:35

    This will certainly help everyone to grow their site’s ranking as well as traffic and conversion.

    ReplyDelete
  6. Website Designers in Lakewood, CO31 May 2020 at 22:48

    Thanks William for your informative article on SEO. As you have described it beautifully and easily.
    And I am sure if a newbie will learn this article they can also optimized their article.

    ReplyDelete
    Replies
    1. William Exchange2 June 2020 at 00:52

      Thanks for sharing your thoughts. Am always there to help you.

      Delete
  7. Web Designing Lakewood, CO2 June 2020 at 00:54

    Love the post dear!
    One thing that I found in your blog posts is very detailed with info and ultimate graphics. Thanks!!

    ReplyDelete
  8. Web designer in Denver, CO19 June 2020 at 01:14

    Hi William, This article is filled with answers for my ample questions. I am in the mist of starting a new blog and this article will be a bookmark for my future reference. Thanks for sharing this informative article.

    ReplyDelete

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