William Exchange

Web development is a major area of IT. It is an umbrella term for anything related to the development of a website, whether for the Internet or the intranet. Many aspects go into web development: Web design Client-side/server-side scripting Web content development Coding or programming, which makes the website function according to its set requirements Network security configuration. Web development includes everything from plain text to creating web application, and from complex social network applications to applications for business. Online platforms for web development learning Given the sheer expanse of the web, it is but natural that web development is a very highly sought-after training. People at various stages of their learning and professional career enroll for these courses. With the development of the Internet, courses are being offered online. Again, with many learners looking for specific and very narrowed down areas of learning; it has be...

There was a time when a single advertisement once in a while was enough to get your business the desired exposure and popularity and it is something which continued for a long period of time but then, the world said hello to a thing called television and the popularity of newspapers started to decline but at an extremely gradual pace so, there was nothing much for the print media houses to worry about until, something called Internet came in our lives and changed it forever. Internet, over the years, has managed to reduce the popularity of newspapers as well as television as a great advertising medium and at an extremely rapid rate. Many newspapers across the globe are finding it hard to just survive in thew market, let alone doing well in the market and television, even after not being hit by the Internet as much as the print media, has still suffered a lot. The popularity of the Internet across the globe owes a lot to the social media platforms like Facebook and Twitter which...

It goes without saying that quality content has the ability to convert the visitors of your websites into your customers, therefore, you should always see to it that the content of your website should always have quality in abundance. Your website should be embellished with a blog which should always be filled with informative pieces. The content of your website should always be fresh and authentic. It should talk about the features of your products and services but it should never glorify them beyond an acceptable level. You should use your content to inform your target audience about your products and services but you should never use it to compel them to prefer your products and services over the products and services of your competitors. Websites with relevant and fresh content tend to have the lowest bounce rate and they also tend to be ranked ahead of the websites of your competitors by the leading search engines like Google and Bing. Your website should have a perfect ...

Google has launched a new app, Google Handwriting Input, in order to offer absolute convenience to the Android users. Gone are the days, when we were required to rely on conventional keyboards for typing. The new app is great when it comes to detecting your handwriting, no matter how bad it is. So, a good news, particularly for all the doctors. Well, actually this is a great app for each one of us. The new app can be used to write any word or draw emojis on each and every Android app. As of now, the new tool supports 82 languages in 20 distinct scripts. Users with Android 4.0.3 and above will be served by this innovative tool. This app is perfect to type languages which involve a lot of accents. Happy with the new app? Wait a minute! The grass is not entirely green; a bit of it is red too. Why? Because, the new tool is able to collect all the text you type. This text includes your passwords as well as your personal details. So, is therea way out? Yes! What? If you don’t want ...

The term “promotional campaign” refers to a series of advertisements using various marketing tools that share the similar messages and thoughts to promote a business or an event.  Various media resources such as newspapers, billboards, TV commercials and digital space are used for this purpose. However, a good promotional campaign consists of some essential elements such as: Foundation: A good promotional campaign needs to be built on a solid foundation with various crucial elements at their core. Specific goals must be defined which the campaign is supposed to reach. Thereafter, the campaign must be designed accordingly. Also, the campaign goals should meet the specific needs lacking within the area targeted by the campaign’s marketing plan. These goals should include: i)  sales and awareness of a new product to the audience ii)  increasing exposure promoting a new angle of an existing product or service iii)  promoting a new angle of an existing pr...

Re-designing a website is a common practice for most small, medium and large businesses today. The reason could be any; but while doing so, many businesses fail to consider the significance of this activity from them when it comes to the digital marketing strategy that will of course take place sooner or later, once the website is created or overhauled by them. In most cases, when a website is going through the redesigning phases, things end up totally in wrong directions and the new design is actually worse than the previous one. The core problem is that web designers and developers focus on one element fully rather than considering the  digital marketing strategy  as a whole. A good example here would be the introduction of novel brand OR in order to amplify the  search engine optimization  potential that a website may have and/or any one aspect that requires immediate attention just because it is in the spotlight during a particular time. One ...

Every designer has a different mindset. Plan, creativity and ideas are different when building a  professional website . Modern designs help to improve more potential visitors on your website. It is challenging, but with so many creative and attractive design options, you can attract customers to your modern  ecommerce store website .  For this purpose, there is professional web development Company Silverthorne, CO is here and  can help you develop a new website and improve your site’s performance. How to attract customers to your website Customer attraction and engagement is a challenging task, but here, we have designed this piece of content to guide you on how to attract customers to your store (website). Attractive color theme Color schemes play an essential role in any creative and modern website. A business that chooses both primary and secondary color theme on the home page, landing page, blogs, it helps to attract more visitor’s interest...

Responsive web design (RWD) is a design system that enables a website to adapt to the different sizes and aspect ratios of the user's device with only one URL and content location. It has gained popularity since Google introduced  a small change that boosts the ranking of mobile-friendly websites. There are multiple ways to create a site with RWD: Fluid grids  – This is the core of RWD. A fluid grid in the site, especially in the main landing page, changes the website layout to adapt to the differences in screen sizes but retains its dynamics and visual quality. Flexible media  – Make the media contents of your site (e.g., images and videos) responsive by using the max-width property in your media files. This avoids undesirable changes to your media when your site is accessed from different devices. Media queries  – This is a system that gathers information from the user's device to advise the CSS styles of your site so it can load in the right c...

I present you the tips for growing your web design & development business. 1. Find a unique approach to the market:   A lot of people get into the technicality of businesses forgetting about marketing and selling. If you do not market your product then no matter how good and technically sound your design is, it will fall short of sales.  Marketing is very important in today’s business as the web design arena has become more competitive than ever. Many start-up  web development company  have their unique website on CMS platforms like Joomla or WordPress, but how will you distinguish between those. They are all good. So you need to find a unique approach, so here’s what you can do: Tweaky focus on $39 projects AppStack bundle design / advertising and app creation into a monthly service based on how many customers you want So you could establish yourself based on the nature of package you’re offering.  It will also help you to track, create...

WEBSITE DEVELOPMENT isn’t just about spewing code – it’s about helping to build and create the digital world. So, what other skills do you need to have in order to make sure you’re a developer that thrives in whatever direction web development goes in the future? Web developer should have some primary skills to perform well and stick ahead in the market, they are listed below: Skill 1. Must have updated coding knowledge At least know one or two server-side programming languages. The bare minimum in my opinion is knowing one server-side language really well. Well enough you can mostly get by without needing to ask questions on Stack Overflow every 5 minutes. Most developers start out learning PHP and then either choose Python or Rails through a framework most of the time. PHP is a rare language in that most newbies exposure to it is through the language first and then a framework. Skill 2. Accessibility Developers must be able to write code that is flexible enough to be us...