On Page SEO Techniques for Higher Rankings

 

Content Quality comes first

When dealing with SEO, you always need to have in mind the following:
A website with brilliant content can do great with or without SEO. A website with bad content will not survive with or without SEO. A website with good content can become even better with SEO!

Page titles and Meta Descriptions

This is SEO 101 but very important for on-page SEO (Search Engine Optimization). When search engines are ‘reading’ your pages, among other things, they check the page title, the description of the page, the headings and content (text, videos and images).
They do so because they need to understand what the page is all about and then based on other factors (off page SEO, domain authority, competition etc.), they will rank your page (for various keywords) in a position in their index.

Content SEO

Content SEO is part of on-page SEO and has to do with optimizing the actual content for your target keywords.
Before publishing a piece of content (whether this is text, images, audio or video), the first step is to do your keyword research.
This is necessary to find out what search terms users are typing the search box and create content that can satisfy their intent.
Once you decide on your target keyword.

Headings and Content formatting

A page needs to be properly formatted. Think of it like a report which needs to have a heading (h1) and sub headings (h2, h3).
The H1 Tag
Each page needs to have only one H1 tag. If you are using WordPress then by default the title of a page is wrapped into H1 tags.
You can either choose to have the same <title> and <h1> tag or provide an alternative title for the heading.

Images and other multimedia elements

Images are important for presentation purposes. They make a page more interesting and easier to understand.
One of the biggest problems with images is that they add to the loading speed of a page.


Comments

  1. Anonymous3 July 2019 at 23:13

    Very informative and useful post! Keep on sharing such wonderful information with us..Affordable SEO services in Dillon

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